Archive for Green Entertainment

Disney’s Friends for Change adds Project Green

Via Cynopsis Kids:

Disney’s Friends for Change: Project Green, which aims to empower kids to take an active role in the environment, celebrates its first anniversary with the premiere of all new content. Starting May 20, new on-air messaging will begin airing on Disney Channel and Disney XD. The spots, which are chock full of about 40 Disney celebrities, will also be featured on Radio Disney and the recently redesigned corresponding website, Disney.com/projectgreen. Disney’s Friends for Change: Project Green is set to expand locally and globally, including its launch last month in Latin America. Upcoming local events in US cities are designed to inspire kids through hands-on experiences, including tree planting and clean-ups. The first new event kicks off June 6, World Oceans Day, at the Shedd Aquarium in Chicago.

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Old school green kids shows

Great gallery in today’s Huffington Post showcasing 7 great old kids shows with green themes or episodes including this classic from Sesame Street featuring Tammy Swinette singing anti littering anthem Stand by Your Can.

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Greenzys teach green living to kids

Greezy Yew Yew

Via Cynopis:

Greenzys, a new kid-targeted eco-friendly brand will launch exclusively at FAO Schwarz in NYC and then online at FAO.com on April 5, 2010, just ahead of the 40th anniversary of Earth Day on April 22. Created by product designer Lisa Keyser, the Greenzys brand is designed to promote green living and teach eco-friendly practices to kids through of a book by author Danielle Mentzer and illustrator Cris de Lara from DK Publishing, plush character toys by Kids Preferred, a preschool animated series (in development), other animated content, theme song, and Greenzys.com. Debuting next month, the Greenzys theme song is performed by Samia Najimy Finnerty (13), daughter of Kathy Najimy and Dan Finnerty (Dan Band), and accompanied by an animated video. Keyser co-founded Greenzys with Mark Lieber, also a founder of Rethink Entertainment and Media. A portion of each Greenzys purchase will benefit the Environmental Media Association.

Via their Facebook page:

We’re an eco-friendly, literary-based children’s brand that teaches green living through books and toys that are environmentally safe, fun and educational.

Here’s to a great launch for them!

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Dark Life – tween sci-fi with eco-twist?

Via Cynopsis Kids:

The Gotham Group options author Kat Falls’ tween-targeted novel Dark Life, per Variety. Scholastic Press will publish the first title, of a two-book deal, this May 1, 2010. Additionally, the publishing rights to Dark Life have been sold in six languages. Dark Life is set sometime in the future where rising oceans have consumed much Earth’s land, leaving many living very closely on the remaining land except for those who have decided to explore living in communities underwater. The story revolves around a teen boy who has grown up in one of the underwater homesteads and a teen girl from Topside (land), who together uncover a government conspiracy. Gotham Group’s Ellen Goldsmith-Vein and Lee Stollman will produce. Also serving as a producer is Gregory Little, who brought the project to Gotham Group.

Does the book explain why there are rising oceans? Can’t wait to find out.

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Silence of the Bees

Just posted the script for Silence of the Bees – Heartwood USA’s episode on colony collapse disorder. Check out the rough draft here (pdf).

CCD – the dramatic and mysterious disappearances of entire bee colonies – is just one of the threats facing bees. Varroa Mites, Tracheal mites (yup, these guys infest the breathing passages of the honey bee) Chalkbrood, Stonebrood, Acute bee paralysis virus, Black Queen Cell Virus, Chronic Paralysis Virus, Cloudy Wing Virus, Deformed Wing Virus, Sacbrood virus.

Basically, it sucks to be a working honey bee.

The experts aren’t certain what’s causing CCD. Scientists are testing hypotheses involving pesticides, climate change, cell phone frequencies and overwork! CCD is already having a big impact on the many farms that rely on bees to pollinate their crops. According to Help the Honey Bees, a site set up by Hagen Dazs, “one out of every the three bites of food an average American eats is directly attributed to honey bee pollination.”

I love Haagen Dazs’ approach to educating folks about it. Check out this great video. I think this is everything an advocacy video should be:

Break dancing bees are silly, but it’s silly with a grounding in fact. Bees actually do a wiggle called the honey dance when they find a juicy source of nectar. Likewise, CCD is totally mysterious. Bee keepers arrive to find a colony just gone.

I hope we capture that same sensibility in our Heartwood episode. We take a somewhat Star Warsian approach to the story. We hope you enjoy. If you work in this field, I hope you post a link to our script!

Burt’s Bees is also working to educate people about this issue. Check out their video:

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Grist: Green entertainment one of Top Green Stories of 2009

According to Green trend-spotter and -maker Grist.org, the Greening of Hollywood is one of the top Green stories of 2009:

Everyone who’s anyone made a show of going green during the ‘00s—sometimes literally. Cameron Diaz had her Trippin’ series on MTV, kicking off a trend later embraced by stars like Brad Pitt and Adrian Grenier. Leonardo DiCaprio whipped up both a TV show and a documentary, the Discovery Channel launched Planet Green TV, and NBC declared that “Green Is Universal.”

We approve. But has green celebrity jumped the shark?

Paris Hilton is green? I don't think so.

h/t grist

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Teen Choice Awards go Green

Eco-ish logo.

teenchoice2008_logo_

Selena Gomez and Demi Lovato want to sing green. Paige Donner caught up with them:

“If I sang an eco-anthem right now, it would be about global warming,” said Gomez. “Turn off the lights, turn off the lights,” is what Demi Lovato said might be some of her lyrics.

Interestingly, given that a big theme of Heartwood USA is about using gossip, rumors and lying to try to win at any cost:

“I’d also sing about another issue that is close to teens’ hearts, which is rumors.”

And a recycled blue carpet.

recycled blue carpet

Turns out most most Hollywood “red carpets” are thrown out after a single use.  This one is made from recycled plastic bottles.

Most Hollywood “red carpets” are thrown out after a single use.
This one is made from recycled plastic bottles.

Joshua Mark, Fox’s special event producer, specifically requested it.

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